Here are a few tips as you prepare to invest time and money in your brand.
1. As the company's major graphical representation, a logo anchors a company's brand and becomes the single most visible point of the company.
2. What makes a great logo? A logo design is for immediate recognition, inspiring trust, admiration, loyalty and an implied superiority. A logo is your company’s
commercial brand, and its shapes, colours, fonts, and images need to be original and different from others in the market.
3. Company logos should be created in Adobe Illustrator, not Photoshop. The reason is that only Adobe Illustrator allows you to create high-resolution vector
files which are scalable to any size, including large format and billboards.
4. What happens after the design is completed? Your printer may ask for a different size/format/bleed or crop marks? They may even have a template that
they want you to use. We don't stop when the logo is finished. We help you all the way to the printers to ensure everything goes smoothly.
Cool Images design business logos for organisations of every size, helping companies across Australia build a unique and attractive presence in the market. Creating a logo people remember is a delicate balance between standing out and fitting in. We pride ourselves on our ability to create high impact logos that help identify you as part of your industry without fading into the crowd.
Choosing Cool Images means you are working with a company who understands the pressures of being a business owner. We offer affordable logo design packages with fast turnaround. Let us help you break into your market with a professional design from our talented team.
Make your brand relevant and appealing. The right logo can help you target your preferred demographic, helping you reach the people most likely to become your customers. We can conceptualise, develop and implement an engaging logo that reflects your business’ vision and philosophy.
Our designers have helped small businesses in Melbourne, Sydney and Brisbane. We have supported industries as diverse as property investment, menswear, food and beverage, horticulture and media. Send the right message in the right way with help from Cool Images.
Catching people’s eye is the first step towards making a sale, so ensure that your business stands out with a professional design from our team. Whether you are a new organisation looking to make an impact or an established company looking to rejuvenate your image, we are there for you. We transfer all copyright and ownership of our original work at no extra cost.